{"product_id":"swim-essentials-water-playmat-beige-mermazing-o-150-cm","title":"Swim Essentials Water Playmat - Beige - Mermazing - Ø 150 Cm","description":"Water playmat - beige - mermazing - ø 150 cmmaximise baby category engagement with the mermazing water playmat in beige. Designed for retail environments this large playmat provides a tactile demonstration piece that invites parent interaction and boosts conversion at point of sale. Ideal for nursery and toy departments as a demo surface or premium add on display. Includes product care guide. Key benefits for retailers high shopper engagement: interactive water chamber encourages hands on trials and longer dwell time in store. Premium presentation: neutral beige colour and clean branding complement a wide range of merchandising schemes. Easy to merchandize: lightweight and foldable for simple store setup and replenishment. Drives add on sales: positioned near strollers and nursery items this product supports increased basket value. Product details type: retail demo playmat brand: mermazing colour: beige diameter: ø 150 cm construction: wipeable fabric surface with sealed water chamber for safe sensory play application: in store merchandising \/ demonstration piece \/ nursery and toy departments","brand":"Swim essentials","offers":[{"title":"Onesize","offer_id":53390265712987,"sku":"8721197418608","price":25.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0549\/0219\/4369\/files\/Water_20Playmat_20-_20Beige_20-_20Mermazing_20_201_dqgdsf.jpg?v=1781635591","url":"https:\/\/www.glemoshop.com\/it\/products\/swim-essentials-water-playmat-beige-mermazing-o-150-cm","provider":"Glemo","version":"1.0","type":"link"}